A recurring partnership with the Mexican Cultural Center of Philadelphia, covering one of the largest public celebrations of Mexican heritage on the East Coast.
501(c)(3) founded 1994. The Mexican Independence Day Festival at Penn's Landing ran for its 25th year in 2025 and drew ~13,000 attendees in 2024. Partnered with the Consulate of Mexico, Independence Blue Cross, and PECO Multicultural Series.
Our first year. The parade, mariachi, the "El Grito" ceremony led by the Consul, the food markets, and the fireworks.
The 25th anniversary edition. Bigger crew, vertical recap reels, sponsor-facing edits. WHYY, NBC10, AL DÍA and Visit Philadelphia all covered the day.
Brand films, paid creative, event coverage, identity systems. Same crew, same standard, built for the brief.